Your Homepage Must Look the Part
You wouldn’t go to a job interview on Wall Street dressed as a marine biologist, would you? The same principle applies to your homepage....
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2014 Year in Review
The New Year brings new resolutions to make this year even better than the last!As we welcome 2015 and think about the new opportunities before us, we like to first reflect on our achievements from the previous year.In 2014, Bright Orange Thread…...
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6 Slideshare tips for better slide decks
Getting more eyeballs on your content is about production and about sharing it in the right places.SlideShare is one of the most popular content-sharing communities for professionals. With more than 60 million unique visitors each month provides c...
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Kill Your Career Page
Guest Post by Meredith Toole “Kill your career page.” It was a recommendation I made to a client last week. I was met with a blank stare and then he said “but how can we do that? It’s where we post our open positions.” Would this have been your resp...
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Google Authorship Changes
Google made the decision to remove Google Plus profile images and circle metadata from Authorship-enabled search results. This change sent online authors reeling because, as we previously wrote about, the enhanced search result was thought to increas...
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How to use LinkedIn Showcase Pages
High-search visibility and more than 200 million registered LinkedIn users make your company page more than just another social media account, it is an excellent informational supplement to your website.Showcase Pages help make your LinkedIn presen...
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10 Bright Reads
Stay ahead of the digital marketing curve with these ten articles to help improve your social media strategy, landing pages, content marketing efforts, and more....
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Game Time: Super Bowl ad tactics that work for your business digital marketing strategy
Companies dish out millions of dollars and push some of their best work to be seen in the Marketing Super Bowl. As a viewer (and a digital marketer), I look forward to what the “big boys” create for game day.The most powerful part of Super Bowl ad...
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2013 Year In Review
It’s hard to believe 2014 is already upon us! Before we rush into the New Year, we’d like to share with you some important website and digital marketing projects Bright Orange Thread put in place in 2013....
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Usability Kudo of the Day - Easy logins
Logging into websites is not always easy. Every so often you just forget which username and password. And if you try to many combinations, sometimes they lock you out (just to make sure you’re not a spambot trying to hack into the site)....
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